Sarah G. Fisher
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Bands & Brands

Havas created a CMO summit in partnership with the Grammys and Universal Music Group. But they didn't want it to feel anything like one. They wanted the event to feel modern, tech-focused and edgy. 

Meet Bands & Brands. I designed, executed and created all visual elements for the first annual conference.

THE LOOK
This conference is all about collision and the way culture is shaped. This warped, wavy text treatment reflects a sound wave and the tension in the way bands and brands interact.

 

What?
Branding

My Role:
Branding
Design
Animation
photo/Video

 
 
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THE INVITE
A Grammy winning record + a letter. 

 

THE WEBSITE

 

THE MATERIALS
Given to all attendees

THE EVENT
Sizzle reel from the conference


Event photos (shot by me)

RESULT
They're using the same branding for the conference next year. A team is also working on extending the brand to Havas global conferences around the world.