Adobe Express
I led the small but mighty team that created Adobe Express social content for over a year.
We created about 40-50 pieces of content a month, across all platforms, and supported all new product launches.
Every asset was made fully in Adobe Express.
Social
Astrology Collages
Now Trending
Beta Launch
Content Creators
And it worked!
Along with the full Adobe team, we grew awareness and engagement across all channels.
60%
Lift
Average 60% lift over
interaction benchmark.
+201%
Increase
205.3M engagements,
a 201% increase year over year.
195M
Views
197M FY23 views, as of October 2023. Product launch content garnered an additional 12.5 interactions.
Happy creating!
Copywriter: Kaitlyn Powers
Senior Art Director: Emily Zaboski
Senior Designer: Jackie Dempsey
Designer: Fiona Schneider
Content Director: Lauren Nicholas
